The Matrix Fitness Systems brand is forged by their uniquely designed equipment and their innovative fitness technology. For Matrix to compete in the highly-competitive global fitness equipment industry, we re-created their brand identity to focus on their strengths – aesthetic innovation and technology. From a new logo and collateral system to trade show environments and a dynamic web site, we put serious muscle in the Matrix Fitness Systems brand.
Matrix Fitness Systems
flexing brand muscleWhat We Did.
- Brand Development
- Brand Identity
- Logo Design
- Stationery
- Product Graphics
- Photography
- Advertising
- Collateral Design
- Website Design
- Trade Show Graphics
When your product is all about good looks and strength, your sales materials must reflect that fundamental premise. The new brand program quickly increased sales and created a stand-out brand in the crowded commercial fitness market.
